Catalog Search Results
41) Marketing plans in action: a step-by-step guide for libraries, archives, and cultural organizations
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You know you need to get the word out. But where do you start? How do you keep track of everything? Don't work harder work smarter. The key is to stay organized and focused through solid project management skills, and at the heart of it all lies an efficient workflow. Goodman's resource is here to smooth the way with 72 time-saving guides that will streamline your processes. Addressing myriad marketing, publicity, and promotion activities, this book...
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In Rewired, the world's most influential management consulting firm, McKinsey & Company, delivers a road-tested, how-to manual their own consultants use to help companies build the capabilities to outcompete in the age of digital and AI. Many companies are stuck with digital transformations that are not moving the needle. There are no quick fixes but there is a playbook. The answer is in rewiring your business so hundreds, thousands, of teams can...
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"Popular culture is rife with movies, books, and television shows that address our collective curiosity about what the world was like long ago. From historical dramas to science fiction tales of time travel, audiences love stories that reimagine the world before our time. But what if there were a field that, through the advancements in technology, can bring us closer to the past than ever before? Written by a preeminent expert in geospatial archaeology,...
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Disc includes: an introduction to CompTIA A+ video from the author, Mike Meyers; digital copies of the CompTIA A+ 220-801 and 220-802 exam objectives; links to a collection of Mike's current favorite tools and utilities for PC troubleshooting; an electronic copy of the book in PDF format; a glossary of all the key terms in the book.
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Our personal data, which Big Tech companies get for free, is the engine that drives the unregulated, free-for-all, Wild West world called the digital marketplace. These corporate giants may bring us information and entertainment, convenience and connection, but they also do a lot of harm... This eye-opening book provides vital information that has been out of reach to those who need it most--the millions of Facebook, Google, Amazon, Apple, and Microsoft...
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"Modern organizations rely on Security Operations Center (SOC) teams to vigilantly watch security systems, rapidly detect breaches, and respond quickly and effectively. To succeed, SOCs desperately need more qualified cybersecurity professionals. Cisco's new Cisco Certified CyberOps Associate certification prepares candidates to begin a career working as associate-level cybersecurity analysts within SOCs. It demonstrates their knowledge about creating,...
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"The best-selling, hands-on roadmap to acing the new Linux+ exam In the newly updated Fifth Edition of CompTIA Linux+ Study Guide: Exam XK0-005, IT industry veterans and tech education gurus Richard Blum and Christine Bresnahan deliver a concise and practical blueprint to success on the CompTIA Linux+ exam and in your first role as a Linux network or system administrator. In the book, you'll find concrete strategies and proven techniques to master...
49) Data-ism: the revolution transforming decision making, consumer behavior, and almost everything else
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A technology reporter for the "New York Times" traces the rise of Big Data and explains how individuals and institutions will need to exploit, protect, and manage their data to stay competitive in the coming years.
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This book proposes ways for industry-oriented design visualization from scratch. This includes fundamentals of creative and immersive technology; tools and techniques for architectural visualization; design visualization with Autodesk Maya; PBR integration; and texturing, material design, and integration into UE4 for immersive design visualization.
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"Arduino is the open source electronics prototyping platform that's taken the design and hobbyist world by storm. This thorough introduction, updated for Arduino 1.0, gives you lots of ideas for projects and helps you work with them right away. From getting organized to putting the final touches on your prototype, all the information you need is here! Inside you'll learn about: Interaction design and physical computing; The Arduino hardware and software...
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The growing importance of data science, and the increasing role of information professionals in the management and use of data, are brought together in Practical Data Science for Information Professionals to provide a practical introduction specifically designed for information professionals. Data science has a wide range of applications within the information profession, from working alongside researchers in the discovery of new knowledge, to the...
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For lettering enthusiasts of all levels, learn easy ways to develop and adapt hand lettering skills and techniques to a variety of digital platforms.
Popular Instagram lettering artist and workshop instructor Shelly Kim (@lettersbyshells) offers lettering artists from beginner to advanced step-by-step instruction, along with ample photos and lettering examples. Start with lettering essentials that show how to create different styles...
Popular Instagram lettering artist and workshop instructor Shelly Kim (@lettersbyshells) offers lettering artists from beginner to advanced step-by-step instruction, along with ample photos and lettering examples. Start with lettering essentials that show how to create different styles...
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The Fifth Edition of the CompTIA A+ Complete Study Guide: Core 1 Exam 220-1101 and Core 2 Exam 220-1102 offers accessible and essential test preparation material for the popular A+ certification. Providing full coverage of all A+ exam objectives and competencies covered on the latest Core 1 and Core 2 exams, the book ensures you'll have the skills and knowledge to confidently succeed on the test and in the field as a new or early-career computer technician....
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"The bizarre and captivating story of the most important person you've never heard of. The world we live in today, where everything is tracked by corporations and governments, originates with one manic, elusive, utterly unique man--as prone to bullying as he was to fits of surpassing generosity and surprising genius. His name was Hank Asher, and his life was a strange and spectacular show that changed the course of the future. In The Hank Show, critically...
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"Now more than ever, we hold our photo collections dear. They are often some of our most prized possessions. Wouldn't it be great to finally have all your photos organized, safe, accessible, findable, and shareable? With Declutter Your Photo Life by your side, you have just what you need to achieve photo bliss. Photographers and family historians understand the immense power that photographs have to convey meaning, emotion, and memory. We cherish...
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"Academic Mayer-Schönberger and editor Cukier consider big data the new ability to crunch vast collections of information, analyze it instantly, and draw conclusions from it. Big data is about predictions: math applied to large quantities of data in order to infer probabilities. Because big data allows us to analyze far more data, we will move beyond expecting exactness and can no longer be fixated on causation. The authors state, The correlations...